Thursday, February 6, 2014

Starbucks and Social Media

Starbucks is a company that uses the new web 2.0 heavily.  They have their own app for iPhones, iPads, and other smart accessories.  On this app you can see the starbucks menu, create your own drink and even keep track of your special starbucks card. 

Starbucks Logo



 You can refill your giftcard and if you don't have your card with you you can just go to the app and click on your card on the app and the store can scan it from your phone.  Starbucks is also important on twitter and Facebook.  On twitter they have 5.69 million followers and on Facebook 36,135,925 likes.  On their Facebook they show pictures of their products and drinks and other things to make people tempted to go out and get their starbucks fill.  On their twitter they tweet nearly everyday and give ideas for people on what they should order or new drink ideas often using the hashtag #protip. 
They were even featured on CNNMoney where they discussed their social media use and how they use this powerful tool.





Starbucks Twitter
Starbucks Facebook
Official Starbucks Website

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